01
Customer acquisition
Laser targeting the perfect audience for your brand.
- Google Ads
- Meta Ads
- Native Ads
- Affiliate Marketing
- Lead Generation
- Copywriting
- Email Marketing
- Push Ads
- Pop Unders
A BOUTIQUE GROWTH PARTNER FOR AMBITIOUS BRANDSBuilt for growth
Built for growth
Not for everyone
We partner with a select number of brands.
Senior-level strategy. Hands-on execution.
Real, measurable impact.
ACROSS THE CHANNELS
THAT MOVE YOUR BUSINESSGoogle AdsTaboolaOutbrainEmail & SMS
THAT MOVE YOUR BUSINESSGoogle AdsTaboolaOutbrainEmail & SMS
01 / THE 148LABS APPROACHA growth partner.
A growth partner.
Not another agency.
You have a great product and a sleek website. But turning traffic into customers takes more than another campaign.
Traditional agencies waste budgets without delivering. What you need is a tailored, accountable approach: end-to-end strategy, execution, and optimization.
We keep our client roster intentionally small. You get our full attention, transparent data-driven solutions, and a partnership built around your growth.
Senior expertise. No agency bloat. No full-time salary.
02 / WHAT WE DOThe full journey.
The full journey.
One growth team.
From the first click to the fifth purchase.
Tailored services for your growth.
02
Conversion optimization
Turn visitors into loyal customers with refined user journeys.
- Google Analytics
- Tag Manager
- A/B Testing
- LTV Optimization
- Auto Responders
- 3rd Party Tracking
03
Retention & lifetime value
Turn clients into loyal customers with automations.
- Email Automation
- SMS
- Retention Strategies
03 / SELECTED RESULTSLess promises.
Less promises.
More proof.
Different brands. Different challenges.
The same relentless focus on what works.
Digital productsCASE / 01
$5M+
Annual sales
Targeted customer acquisition at scale.
Behind the growth
The challenge
This company specializes in info products and employs aggressive sales pitches that often violate Google and Facebook guidelines, leading to frequent ad account bans. They approached me seeking a solution to drive more targeted traffic without interruption.
Our analysis
The client’s profitability relies heavily on high-quality leads due to future upsells. To achieve their goals, it was essential to ensure traffic came from reliable sources while maintaining their bold promises.
The solution
I set up multiple Google Ads accounts and utilized advanced cloaking methods, allowing the client to run aggressive landing pages for extended periods without account bans. This ensured steady ad performance and decent spending levels.
The results
Ad accounts generated over $5 million in annual sales, maintaining both quality leads and compliance.
InsuranceCASE / 02
+440%
Lead-to-sale conversion
Better-qualified leads. A bigger business impact.
Behind the growth
The challenge
A well known insurance company operated a large call center that required a constant flow of leads. However, despite continuous improvements to their call scripts, they experienced very poor conversion rates from leads to sales.
Our analysis
The issue stemmed from the ads and pre-landers, which were overly “bait-like” and incentivized clicks and lead submissions without properly qualifying users. This resulted in a misaligned audience and low-quality leads. A clearer, more transparent message was necessary to ensure prospects paid attention to the details.
The solution
We shifted to using simple UGC (user-generated content) YouTube videos as the primary traffic channel. The messaging was straightforward and honest, avoiding any false promises. To capture attention and drive engagement, we featured well-known online personalities in the videos, which resonated with the audience.
The results
While the cost per lead increased, the conversion rate from lead to sale improved by an impressive 440%. This allowed us to scale both the campaign’s reach and the daily budget effectively.
E-commerce · SupplementsCASE / 03
+87%
Average cart value
Smarter bundles unlocked profitable growth.
Behind the growth
The challenge
An established Israeli supplement company wanted to scale its online sales. Despite strong conversion and retention rates (indicating satisfied customers), they struggled to scale their media-buying efforts effectively.
Our analysis
Although the conversion rate and retention were high, the lifetime value of customers remained low due to a low average cart value. This limited their ability to increase ad spend and acquire new customers profitably.
The solution
To address this, I introduced a simple bundling option for their products, encouraging customers to purchase more items per transaction.
The results
The average cart value increased by 87%, enabling the company to bid significantly higher on ad campaigns. This led to a threefold increase in their customer base from media buys, unlocking significant growth potential.
E-commerceCASE / 04
+47%
Conversion rate
Email automation that turns interest into sales.
Behind the growth
The challenge
A local e-commerce store aimed to boost online sales but faced challenges with high ad campaign costs needed to acquire new customers.
Our analysis
Analytics revealed strong user engagement and interest in the product, but the high price point required additional persuasion to convert users into buyers.
The solution
I introduced three essential email automation series that provided product education and irresistible discounts to nurture users and encourage purchases.
The results
Conversion rates increased by 47%, making email marketing one of the store’s top-performing channels.
Organic searchCASE / 05
Top 5
Search rankings
A long-term alternative to expensive paid traffic.
Behind the growth
The challenge
An established local company wanted to boost its online presence through search engines. However, the keywords they were competing on were prohibitively expensive, making significant visibility through PPC unattainable.
Our analysis
Despite the crowded and costly PPC space, I recognized a strong opportunity to build their presence in organic search results.
The solution
I implemented an advanced SEO strategy that positioned the company among the top 5 search results for relevant keywords within weeks.
The results
This achievement brought increased awareness, trust, and sales, providing the company with long-term stability and a competitive edge.
CBD marketplaceCASE / 06
10%
Chatbot conversion
Product education that helps customers choose.
Behind the growth
The challenge
A CBD marketplace aimed to grow awareness and sales in Israel. Despite strong success in the UK, the Israeli market struggled to convert users into paying customers.
Our analysis
While the marketplace offered well-known, reputable brands, Israeli users were largely unfamiliar with CBD. They needed education on its benefits and guidance in selecting the right products to address their specific needs.
The solution
I implemented a no-code chatbot that seamlessly guided users through everything they needed to know about CBD, from its benefits to personalized product recommendations.
The results
The chatbot achieved a 10% conversion rate, becoming the marketplace’s top-performing marketing channel and driving significant growth in the local market.
Selected past client results. Individual outcomes vary and are not guaranteed.
OHAD & YOAV / YOUR GROWTH PARTNERSTWO BRAINS. ONE GOAL.
04 / THE PEOPLE BEHIND THE LIFTTwo brains.
Two brains.
One goal: your growth.
You work directly with us. Senior-level strategy and hands-on execution, covering the full customer journey.
Yoav / The performance machine
A neuroscientist and numbers freak with 15 years in affiliate marketing. He tests, tweaks and scales whatever works.
Ohad / The e-commerce strategist
20+ years as a founder, CEO, CMO and Head of E-commerce. He builds the systems behind the sale: funnels, retention, AI automation, and the data that ties it all together.
Together we cover the full customer journey, from the first click to the fifth purchase. If you make money, so do we.
05 / IN THEIR WORDSGood partnerships.
Good partnerships.
Real feedback.
Finally, someone who knows how to handle the CBD space. I’ve wasted so much time with others who didn’t have a clue. You’re the real deal.
Aharon / Client
Man, it feels so good to hand everything off and not worry about it. From ads to funnels, you’ve got it all covered. Seriously, thank you.
David V. / Client
Dude! I wasn't expecting results this fast. It's been only 2 weeks and conversions are way up. I can't thank you enough!
Uri A. / Client
Man, I was losing it when all of our ads accounts got shut down. You came in and now we are making more than before. You are a life saver.
Jonathan T. / Client
What is a fractional customer acquisition manager?
A professional who provides expert-level strategy and execution without the cost of a full-time hire.
How much do your services cost?
Pricing is flexible and performance-based. Contact us for a tailored quote.
What industries do you specialize in?
E-commerce, CBD, insurance, finance, medical cannabis, digital courses, and more.
How long until I see results?
Most clients notice significant improvements within 2–3 months, depending on the project. Results vary by brand and starting point.
How do you measure success?
By metrics like ROAS, CAC, and LTV, aligned with your business goals.
07 / YOUR NEXT CHAPTERGreat brands
Great brands
deserve a lift.
Let’s build a growth strategy tailored to your goals. Tell us a little about your brand and we’ll take it from there.